upGrad for Business – Providing an answer to a critical question: Reskill or hire anew?

Target geography


Target demography

Enterprises needing to build a Data Science competency



Employee size




The Ask

Data Science is a critical new skill for enterprises – whether for sifting through data generated by the any firm’s activities, or for customer projects. Many enterprises confront the question: hire anew for such new competencies or reskill current employees? Our client approached Clearly Blue with precisely this ask – to survey the market among their customer and prospects and shape an answer to this question based on the research.

UpGrad is a lead edtech company providing cutting edge technology-based learning solutions to enterprises, and the reskill vs hire question would help them better shape their market offerings to customer need.

How we rose to the challenge

Clearly Blue conducted a market survey by reaching out to senior L&D leadership via LinkedIn. A questionnaire was prepared and shared with the L&D leadership of prominent enterprises. The responses were gathered and analyzed. The analysis indicated that reskilling of employees was preferred. An insightful, research-backed whitepaper on how and why online learning can be used for reskilling at scale was submitted to the client.


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