• Want to schedule posts across all the social handles at once?
• Finding it difficult to schedule social media posts every day?
• Need a hassle-free and user-friendly scheduling platform?

Need an answer for all these? Here it is – in a word:

Buffer – Get smarter in saying what you want to share on social media with Buffer, also known as the Siri of Social Media.

• Buffer lets you schedule posts across all the social handles.
• It reduces human effort by automatically posting the scheduled content on different social platforms.  
• It is ideal and user-friendly for small businesses.
• Posts can be scheduled on Facebook, LinkedIn, Twitter, Google+, Pinterest.
• Buffer supports shortening of the URL.
• By adding plugins, retweeting can be done.

Advantages:

Analytics Dashboard :

Analytics Dashboard on Buffer can be accessed using their mobile app too. Using Buffer analytics, you get to know your well-performing & worst-performing posts. This in turn helps in assessing the content quality and target audience mapping. Analytics Dashboard is more user-friendly with a simple layout and can be easily exported for further analysis. Stats can be viewed and compared side-by-side and customise timeframes to view the metrics.

Data can be sorted out based on –

> Date & Time

> Post content

> Post type

> # of Comments, Clicks, reshares

Pricing :

Price-wise, Buffer works well for small enterprises, with very efficient plans offering wide variety of features. There is an option of getting a free trial for a month which gives us an onboard experience before the actual purchase..

Browser Extension :

Buffer extension can be installed on any of the mentioned browsers : Chrome, Safari, Firefox and Opera. This extension allows us to share directly from any page we are on, to the social handles which we are connected to.

While posting a page on the social handles, a particular text or phrase can be highlighted as a tagline for the post through the extension.

Scheduling Posts:

Buffer lets you to schedule the posts in four ways:

> Instant share

> Customise the order of the posts

> Customise the time of post

> Repost based on the performance

Compatibility:

Buffer is compatible with 45 different types of services like: Zapier, Reeder, IFTTT, Feedly,etc. Buffer app can be used with iOS and Android devices.

There is so much content posted on the social handles everyday at different time zones. Buffer lets us post at the right time in a right way, thus keeping the social profiles active all the time without any hassles.